FairWild Week 21-25 June

11th June 2021

#FairWildWeek is all about celebrating the hidden wild plant ingredients in our daily routines, and working to build a sustainable future for wild plants and the people who depend on them. This year’s theme is ‘Wild Plants Are Our Business’ – look out for the hashtag #WeUseWild to see businesses proudly declaring their use of wild ingredients! You can participate by hunting for wild ingredients in your everyday products and sharing these using #IFoundWild, or even challenging your favourite brands to declare that #WeUseWild, to spread the word about how important and widespread these ingredients are. Some key ingredients to hunt for can be seen here: https://www.fairwild.org/ifoundwild.

Follow FairWild on social media to take part in the week:

Facebook: @FairWild

Twitter: @FairWild

Instagram: @fairwild_foundation

LinkedIn: FairWild Foundation

Image: Frankincense, Boswellia sacra (via WikiCommons)